Strategy-first GenAI starts here

Get your copy of The BIG AI Framework, a practical guide for turning AI ideas into strategic, enterprise-ready solutions that align with real goals

    The BIG AI Framework for Strategic GenAI Adoption

    Too many organizations jump into AI with isolated pilots, unclear value, and no strategic path forward. The BIG AI Framework helps you move beyond experimentation—bringing structure, business alignment, and measurable outcomes to your AI initiatives.

    Turn AI Hype Into Measurable Business Value

    Most GenAI initiatives struggle because they’re driven by tools, not business value. Without clear feasibility checks, ROI estimates, or alignment with enterprise data and processes, they fizzle out. The BIG AI Framework offers a practical, phased approach that empowers cross-functional teams to ideate, assess, prioritize, and validate GenAI use cases with confidence.

    With This White Paper, You Can:

    • Move beyond ad-hoc pilots with a structured, five-phase framework for assessing and scaling GenAI use cases.

    • Identify high-impact opportunities by connecting AI capabilities directly to business goals and user needs.

    • Avoid wasted investment by validating feasibility early—across data, tools, compliance, and effort.

    • Prioritize with confidence using a repeatable model to estimate value, effort, and strategic alignment.

    • Get buy-in faster with a clear process that brings business, tech, and leadership into the same conversation.

    • Accelerate enterprise adoption with practical tools like the use case evaluation matrix, checklist, and value equation.

    What’s Inside

    Get a first look at the practical guide helping enterprises turn GenAI potential into performance. Inside this white paper, you’ll find:

    A 5-phase  AI framework that moves you from AI idea to go/no-go decision with confidence

    Real-world challenges that block AI adoption—and how to overcome them

    A checklist for assessing feasibility across data, compliance, tools, and effort

    A practical matrix for evaluating GenAI use case value vs.
    complexity

    Copy-ready tools like a value equation, use case scoring model, and stakeholder roles

    Design prompts for aligning AI capabilities with business processes and goals

    About the author

    Marcin brings over 17 years of experience leading AI-driven transformation projects across Fortune 500 companies and enterprise startups. As C&F’s AI/ML Practice Lead, he combines deep technical knowledge with a strategic mindset to help organizations unlock real business value through GenAI and machine learning.
    A scientist at heart and a leader in practice, Marcin focuses on balancing robust engineering with agility—delivering measurable results through thoughtful design, collaboration, and innovation.

    Marcin Ludzia, PhD
    AI/ML Technical Practice Lead, C&F

    Start Building Strategic GenAI Use Cases

    Download the white paper and get a proven AI framework for identifying,
    evaluating, and scaling GenAI use cases in your organization.

    Download the white paper