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How to boost profits by fine-tuning your rebate policies?

1 min read

The Challenge

An animal health manufacturer faced challenges due to a lack of control over the rebate calculation process, resulting in difficulties in providing monthly rebate and payment calculations by mid-month.

Problems to solve

  • Complex product offering: The company offers hundreds of products to more than 10,000 customers through distributors
  • Large sales force: The company employs approximately 100 sales representatives to manage over 1,000 contracts annually in a highly competitive market
  • Frequent commercial and pricing policy changes were difficult to implement and maintain
  • Sales reps did not have access to sales and rebate contracts and pricing information

The solution

Rebate and Contract Lifecycle Management Solution:

  • Comprehensive tools: C&F proposed and implemented a desktop- and mobile-accessible SaaS-based solution with field force contract management tools and dynamic workflow approval management
  • Configurable simulations: Included configurable simulations of expected return on investment for clients
  • Adaptable system: Designed to easily adapt to most commercial policy models (such as VetPharma markets), with rapid integration between the rebate application and ERP systems (SAP, Oracle)

Results

  • Reduced headcount: Reduced the number of people involved in the rebate management process by 50%
  • Faster payments: Payment delays were reduced from 60/80 days to less than 1 day
  • Market Adaptability: Quickly adapted to changing market conditions and customer behavior
  • Error reduction: Automated, integrated environments reduce errors and improve customer satisfaction
  • Process optimization: Continuous process optimization through monitoring
  • User-friendly design: Intuitive, lightweight UX and look-and-feel design reduces training and user adoption time
  • Cost efficiency: Cloud-enabled solution reduces infrastructure costs
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