Home Our Insights C&F talks The Missing Link in Digital Transformation: Why You Need a Tech Translator
Season 2 | Episode 6

The Missing Link in Digital Transformation: Why You Need a Tech Translator

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Bridging the gap between business ambition and technical reality
Many organizations struggle to turn strategy into execution. Business leaders set direction, while data and engineering teams deliver solutions. But too often, the connection between the two is weak or missing entirely. In this episode, we explore the emerging role of the tech translator and how it helps organizations align priorities, reduce waste, and deliver measurable results.

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What’s inside this episode?

What a tech translator really does, and how it differs from a business analyst
Why siloed organizations struggle to deliver on strategy
How misaligned AI investments lead to wasted time and budget
A practical method to uncover risks early: the “why this will fail” approach

Why organizations need tech translators now

As technology becomes central to business strategy, the cost of misalignment grows. Teams often work toward different goals, using separate budgets and priorities. The result is rework, missed expectations, and solutions that don’t deliver value. The tech translator sits between leadership and execution teams, ensuring that business goals are clearly understood and reflected in technical decisions. This role helps organizations move from disconnected initiatives to coordinated efforts that support long-term strategy.

From AI hype to real business value

AI is a clear example of the problem. Many companies invest heavily, driven by market pressure rather than defined outcomes. Solutions get built, but adoption lags, or the impact is unclear. A tech translator helps shift the focus from “what can we build?” to “what problem are we solving?” By aligning stakeholders early, including often-overlooked teams like regulatory or operations, they reduce the risk of late-stage failure and ensure that investments lead to tangible results.

See how we help animal health organizations bridge the gap between strategy and execution with the right mix of data, technology, and industry expertise.

Go to animal health page

Meet the expert

Jennifer Scarberry

Senior Manager, Strategic Program Leadership

Jennifer Scarberry is a strategic program leader specializing in bridging business and technology functions. She works closely with executive teams to align long-term goals with practical execution, helping organizations navigate complex, cross-functional challenges. Her approach combines animal health & pharma industry experience with technical understanding, enabling her to identify risks early, break down silos, and guide initiatives toward measurable outcomes.

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